Blog Organisation

Brief

Research

Audience Research – questionnaire, analysis and interviews

Pre-production – Risk assessment, location report, organisation of actors, props, mood board and costume   

Storyboard – All images uploaded

Production drafts – test filming, CD, website, Advert drafts  

Production – Music video, Digipack, website, Advert

Time Management  

Evaluation 

Coursework

Complete:

• Risk Assessment
• Location Report
• Mood Board

Storyboard Plan

Storyboard Music Vid by mediaashton

Draft, annotate and upload by the end of this lesson:

• Website homepage for the band;
• Digipak for the album’s release
• Magazine advertisement for the digipak

Draft

All audience research needs to be uploaded onto the blog

You need to begin your drafts of: 

• Website homepage for the band;
• Digipak for the album’s release
• Magazine advertisement for the digipak

Home Learning - Due Monday 8th

Have a phone, twitter, facebook conversation about potential ideas for costumes, song choice (potential newspaper stories), band/artist names and if you are doing a newspaper then newspaper names. 

Upload this on your blog for Monday

Audience research and drafts

All of your audience research must be uploaded to your blog, as well as your analysis of your questionnaires. This needs to be clear and well annotated. 

Each individual member of the group needs to draft:

a website homepage for the band;
a digipak for the album’s release
a magazine advertisement for the digipak.

Audience Research

Create a questionnaire to find out how you should make your music promo

You need to write at least 10 questions. You can either use www.surveymonkey.com or googledocs to create your survey.

You also need to conduct either a focus group or an interview with your target audience to find out what you should include in your music video. If you have an idea of what you should include then tailor your questions accordingly. THIS MUST BE FILMED, you can do this using your smartphone.

Write separate questions for your interview. 

Coursework Brief

1. a media portfolio, comprising a main and ancillary texts; 

2. a presentation of your research, planning and evaluation in digital format(s). 

A promotion package for the release of an album, to include a music promo video, together with two of the following three options:

• a website homepage for the band;

• a digipak for the album’s release;

• a magazine advertisement for the digipak.

The first two pages of an original local newspaper, together with two of the following three options:

• a billboard poster for the newspaper;

• a radio advertisement for the newspaper;

• two hyperlinked pages from the paper’s website.

You will evaluate and reflect upon the creative process and your experience of it. You will evaluate your work digitally, this evaluation being guided by the set of key questions below. This evaluation may be done collectively for a group production or individually. 

Examples of suitable formats for the evaluation are:

• In the evaluation the following four questions must be addressed:
• In what ways does your media product use, develop or challenge forms and conventions of real 
• media products?
• How effective is the combination of your main product and ancillary texts?
• What have you learned from your audience feedback?
• How did you use media technologies in the construction and research, planning and evaluation stages?

• A blog

• DVD extras

• A podcast

• A powerpoint

• A Website

A combination of two or more of the above MUST be used.

The evaluation as a creative task and the potential of the format chosen should be exploited through the use of images, audio, video and links to online resources.

G324 is marked and internally standardised by the centre and marks are submitted to OCR by a specified date, a sample is then selected for external moderation. The unit is marked out of a total of 100 marks: 20 marks for the planning and research and its presentation; 60 marks for the construction; 20 marks for the evaluation.